NameDrive Settings behave on a similar basis to the summary/statistics area. You can change your NameDrive settings on an a portfolio level, a folder level or a domain level. Pressing the ‘Settings’ button at the top of any screen in the member area will always take you to Portfolio Settings page. If you are viewing a folder or domain and press the smaller ‘settings’ button under the folder / domain name, you will be taken to the settings page for that specific folder or domain.

You get this by clicking ‘Settings’ in the top navigation bar or any link saying ‘Portfolio Settings’. It shows all the folders in your account and allows you to bulk change the settings for all domains in specific folders.

Usually, you will click from the ‘Portfolio Settings’ page on one of the folder names to enter the ‘Folder Settings’ page. This is your quickest and simplest ticket to optimizing your domains quickly and effectively and will be where most of your optimization needs are met.
In the top (grey) row, you can, as in the Portfolio Settings page, change all parameters for all domains in that folder in bulk. Simply click the check box next to the parameter you wish to set, make your changes and then press ‘save changes’ at the bottom of the page.
In the subsequent rows, you can optimize on a per-domain basis with the power of being able to see the vital stats for each domain. The domains are automatically sorted by ‘views’, so you can see if you have any domains with high views, but low CTR – namely ideal candidates for optimization. You can also sort by CTR and RPM.
Ad Regions: When using the Folder Settings, it is recommended to make settings for ‘All regions’ rather than specific Ad Regions. This is the default setting, so does not need to be changed. If you are interested in optimizing for changing settings for individual ad regions, we recommend using the Domain Settings page.
Cascade on Ad regions: This cascades the settings you have made for All Regions onto the other ad regions. In 99% of the cases, this is not necessary and we recommend ignoring this option as it may lead to complication with optimization at a later stage. It is useful to use this option if you have several different ad region settings which you would like to overwrite but is normally not necessary.

If you are in the Folder Settings area and you click on one of the domains, you arrive at the most powerful and unique area of NameDrive’s optimization tool – Domain Settings. You can reach this by clicking on a domain in the Folder Settings area or by clicking the small ‘settings’ button under the domain name when looking at a specific domain’s day-by-day statistics in the summary area.
At the bottom of this page, you can see the searches that users have done on your domains in the search box or which related searches have been clicked. This can help you to decide how to optimize your domain for future visitors. You can also use the check boxes next to the terms to block any unwanted search terms from your pages.
Ad Regions
In this area, you can change settings for a domain specific to the ad region the traffic is coming from. You can also see stats for how the domain is performing in each region. Experience dictates that it rarely helps to optimize differently for every single ad region, but it gives you a good overview of your general traffic and it can often useful to optimize differently for at least two ad regions if a domain is underperforming in a certain area. Setting different templates for different ad regions can often help improve CTR.

The region-specific keywords override the ‘all regions’ keyword for that specific region. For example if ‘software’ is the keyword in All Regions and ‘mouse pads’ the keyword for Europe, all regions will show ads for ‘software’ apart from Europe which will show ads for ‘mouse pads’. In the large majority of cases, it is sufficient to set a keyword for ‘all regions’ and not for each specific region.
Cascade on Ad regions: This cascades the settings you have made for All Regions onto the other ad regions. In 99% of the cases, this is not necessary and we recommend ignoring this option as it may lead to complication with optimization at a later stage. It is useful to use this option if you have several different ad region settings which you would like to overwrite but is normally not necessary.